Green Lion Partners, situated in Denver, CO, stands as a pioneering business strategy firm in the cannabis sector, established in January 2015 by Jeffrey Zucker and Michael Bologna. Specializing in the early stages of cannabis industry development, Green Lion is committed to cultivating a sustainable and ethical foundation for the industry.

The firm's primary objective is to enhance the industry's public image and promote advanced business practices. Through founding and collaborating with various companies, they aim to set high standards for operational excellence. Beyond corporate engagement, Green Lion actively supports industry groups dedicated to fostering both market opportunities and socially responsible legislation.